I’mThe Centre for
Applied Arts

A new digital space is taking shape. Our studio welcomes you.

FURNITURE / ART / MATERIAL INTELLIGENCE

Objects should start
conversations.

Furniture, art and a little imagination.
Made around you.

A closer look
What if a wing became a chair?What if furniture surprised you?Can a line change a room?What makes an object yours?Where does imagination take shape?

What if an object
changed the conversation?

A single piece. A different way to see a space.

01 / A GESTURE, GIVEN FORM
02 / A DIFFERENT POINT OF VIEW

A chair can hold a gesture. A table can change the rhythm of a room. From our New Delhi studio, we create bespoke furniture for homes, furniture and fixtures for retail and hospitality, and commissioned art — each imagined around the people who live with it.

Every solution begins with you.

These are glimpses of what is possible. Your space, your needs and your imagination shape what comes next.

Low upholstered sofa with a coffee table crossed by a sculptural curved line
02a / EXPLORE THE WORK

Bespoke furniture

Explore the story
L’Affaire retail setting with furniture, textile displays and shelving
02b / EXPLORE THE WORK

Furniture & fixtures

Explore the story
Sculptural cabinet with tall flower-shaped fronts and slender stems
02c / EXPLORE THE WORK

Commissioned art

Explore the story
Bedroom composition with a broad irregular-edged headboard and bedside surfaces
02d / EXPLORE THE WORK

Selected work

Explore the story
INSPIRATION / FROM NATURE TO OBJECT

A wing becomes a line.
A line becomes a possibility.

A dragonfly. A butterfly. A bird at rest.
Six small guides follow us through a story of observation, imagination and making.

Whim in the woodsFROM THE FIRST FLIGHT TO THE FINISHED FORM
Winged lightsFROM THE FIRST FLIGHT TO THE FINISHED FORM
Butterfly chairsFROM THE FIRST FLIGHT TO THE FINISHED FORM
Humming woodFROM THE FIRST FLIGHT TO THE FINISHED FORM
Perch, the seaterFROM THE FIRST FLIGHT TO THE FINISHED FORM
Perch, the tableFROM THE FIRST FLIGHT TO THE FINISHED FORM
EXPRESSION / OBJECTS AND THEIR DETAILS

Ideas take shape.
Details give them character.

Colour, proportion, texture and a surprising turn.
A closer look at the objects we imagine and make.

Orange / geometry — original studio photograph
01 / Colour changes the rhythm
Soft seating / timber — original studio photograph
02 / A softer way to sit
Beige Stacks — original studio photograph
03 / Different forms, one composition
Taupe Drift Table — original studio photograph
04 / A line that refuses to be straight
A considered curve — original studio photograph
05 / A curve, carefully considered
The Perch Table — original studio photograph
06 / A bird finds its perch
The Half Table — original studio photograph
07 / Half a form. A whole idea.
Sculptural foundation — original studio photograph
08 / Strength in the smallest junction
A red timber chair, its spindles and woven detail
09 / The detail makes the difference
A continuous line — original studio photograph
10 / One continuous gesture
Plum / gold — original studio photograph
11 / A familiar material, reimagined
Sculptural seating — original studio photograph
12 / An ordinary seat, made extraordinary
Sculptural petals — original studio photograph
13 / Light takes a sculptural turn
Light / reflections — original studio photograph
14 / Reflections become a pattern
Usher / Perch — original studio photograph
15 / Room for an unexpected companion
Pink owl-shaped sculptural vessel with ring-shaped eyes
16 / A small object. A larger personality.
Pair of stylised bird-shaped vessels on a blue surface
17 / Two forms, in conversation.
Overhead view of interlocking orange and dark geometric tables
18 / Colour finds another dimension.

Imagination begins it.
The hand completes it.

A curve must feel right. A junction must hold. A finish must invite touch.

Wood, metal, stone and fabric bring their own possibilities. Skill and patient attention bring them together as something to live with.

01 / A landscape, carved into an object.
02 / Colour meets the hand.
LEGACY / THE CURIOSITY THAT STARTED IT

Before the object,
there was a line.

THE ORIGINAL IDENTITY / A STORY IN EIGHTEEN SECONDS

I’m a dot.
I’m a line.
I’m a circle.
I’m the space within.

A simple thought became a name. In 1994, Punam Kalra gave it a place to take shape: I’m — The Centre for Applied Arts.

That same curiosity lives in every curve, junction and material experiment. Art becomes an object. An object becomes part of your life.

Follow the story into our shared legacy
32+

Years of exploration / Since 1994

2,000+

Projects for private and corporate clients

10+

Countries exported to

10+

Awards

200+

Publications and articles

PUNAM KALRA / FOUNDER
Deepak Kalra, architect
DEEPAK KALRA / ARCHITECT

Architecture, design and a lifetime of making ideas possible. Deepak brings vision and technical understanding to the studio’s shared pursuit of thoughtful, expressive objects.

A curious mind.
A shared way of making.

Punam Kalra / Founder, I’m

Punam’s engineering background and artistic curiosity shape a studio where expression and practical ingenuity belong together.

The story inside the name +

I’m a dot.
I’m a line.
I’m a circle.
I’m the space within.
I’m — The Centre for Applied Arts.

A song and a name, born amid the noise of a club, in the company of a legendary graphic designer. From the experiments of 1994 to today’s bespoke furniture, the curiosity continues.

Aarushi Kalra
Shifaa Kalra
Dhruva Kalra
RECOGNITION / THE STORY BEYOND THE STUDIO

Objects enter homes.
Ideas enter conversation.

Selected stories from the design press: the pieces, the thinking and the people behind them.

SELECTED EDITORIAL / EXPLORE THE STORIES

The Half Table — LATTE collection
Beige Stacks — LATTE collection
Taupe Drift Table — LATTE collection

The next idea
is already taking shape.

Your space.
Your way of living.
Our next conversation.

A room to imagine. A piece to make your own.
Tell us where your story begins.

A-15, Lajpat Nagar II, New Delhi – 110024, India

Monday–Saturday · 9:30 AM–6:30 PM · Sunday closed

Craftspeople, material innovators, collaborators and curious minds.
we@imcaa.in

Talk to us
A CONVERSATION IS ENOUGH.

Every idea begins
with a conversation.

Tell us about the space, the people and the way you want to live.

Call the studio +91 72669 93366Write to us we@imcaa.inStart on WhatsApp A conversation is enough.

MONDAY–SATURDAY · 10:00 AM–6:00 PM · NEW DELHI